Take a step into the outside world and you'll definitely notice a lot of people on their mobile phones. In fact, it seems that just about everyone is attached at the hip with their smartphone. For some reason, however, there are many businesses who have not yet picked up on this trend. Maybe they could use the following stats from Smart Insights to convince them how much mobile usage has skyrocketed.
- More than 20 percent of Google searches are now being performed on some sort of mobile device.
- In 2012 over half of all local searches were done on a mobile device.
- 25 percent of Internet users only access the internet via a mobile device in the United States.
- 25.85 percent of all emails are opened on mobile phones, with another 10.16 percent being opened on tablets.
- In 2014 mobile Internet usage is expected to overtake desktop usage.
- Out of the 4 billion mobile phones in the world, 1.08 billion are smartphones and 3.05 are SMS enabled.
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